The Santa Fe called the Phoenix area the Valley of the Sun in this 1950 booklet. Rock Island responded with this Kingdom of the Sun booklet in 1953, though Rock Island’s term extended to the entire Southwest region from El Paso to southern California.
Click image to download an 10.4-MB PDF of this 24-page booklet.
In the 1950s, trains on the Golden State route were not up to the standards of the City of Los Angeles or the Super Chief. The one advantage the Golden State route had was that it served Phoenix, while Santa Fe passengers had to change trains to get to Phoenix and Union Pacific didn’t come close. So it is a little bit of a surprise that this booklet doesn’t focus on Phoenix, but perhaps Rock Island had another brochure for that. Continue reading