Apparently, traveling by train in the 1950s was so complicated that passengers needed a 32-page instruction manual. No wonder so many people were switching to automobiles! Click image to download a 10.7-MB PDF of this booklet. Depression results in increased … Continue reading
This book of children’s verses is as much an advertisement for the 1924 Oriental Limited as it is a way to entertain children waiting for their dinners. Each page includes a few lines about one course or entrée of a … Continue reading
This 1925 breakfast menu has an image of caribou, also known as reindeer, on the cover. There isn’t any reason given for it; the back cover has an article about the improvement in freight train productivity, and none of the … Continue reading
This glossy, 24-page booklet is undated, but it is clearly from the late 1960s. For one thing, a map on the inside back cover shows the St. Louis Gateway Arch, which was completed in 1965. The booklet also notes that, … Continue reading
This 1950 booklet devotes two full pages to each of eight popular tourist regions reached by the Union Pacific system. Not coincidentally, these regions are also each featured in Union Pacific’s post-war color vacation series of booklets, including individual booklets … Continue reading
The previous Union Pacific coloring books we’ve seen both had color photos that children could use as guide for their coloring. But this took a lot of the imagination and creativity out of the process. This is more like a … Continue reading
This coloring book has twice as many pages as yesterday’s, and only has logos for the Union Pacific, not the Southern Pacific or Chicago & North Western. The Columbia River Gorge, Sun Valley, the Kaibab squirrel, Bryce, Zion, and the … Continue reading
Although this appears to be a children’s book, it contains enough tourist information to make it clear that it also served as advertising. Moreover, each coloring page is accompanied by a full-color photo of the same scene, which isn’t usual … Continue reading
We’ve previously seen a 1950 version of this booklet, but this one is sufficiently different that I acquired it to include here. The front cover scene is the same, but uses a different photo (the 1950 cover photo is on … Continue reading
This 32-page booklet has 13 pages on Idaho and 13 on Utah. The inside front cover has a map of the Union Pacific system in the two states showing many branch lines that no longer exist today, including lines to … Continue reading
