What People Do on a Dude Ranch

Swimming, climbing, fishing, horseback riding, and indolence are featured as the main things people do on a dude ranch. When this brochure was issued, dude ranches typically cost $25 to $75 a week. Today, $100 to $200 a day is more realistic.

Click image to download a 4.4-MB PDF of this brochure.

Other than the price, there is little on this brochure to indicate the date it was issued. However, it doesn’t advertise an all-Pullman North Coast Limited, which means it was after May, 1930, and it doesn’t advertise air conditioning, which means it was before 1935. Dollars in 1934 were worth about 20 times what they are today, so the dude ranch prices quoted in the brochure are about right.


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