In keeping with its “four great routes” marketing theme, the Southern Pacific argued that the way to see the Northwest was to take one of its routes in one direction or another. SP only approached the Northwest from the south, … Continue reading
Here is a 1931 version of Southern Pacific’s four-great-routes booklets but with a twist: instead of advertising four routes from the East to California, this one suggests four routes from California to the East. Inside, the usual descriptions of each … Continue reading
This booklet 34 possible rail tours around the western United States (including a few to Mexico), most of which start at Chicago, New Orleans, or St. Louis. Actually, there are many more than 34 as most of the tours come … Continue reading
This cover painting by Maurice Logan also appeared on a 16-page, 1928 booklet titled “California for the Tourist.” This brochure has the equivalent of four pages and is aimed at southern Californians thinking of traveling to the San Francisco Bay … Continue reading
As previously noted here, the San Francisco Overland Limited was one of several Chicago-California trains that were completely re-equipped and put on 63- rather than 68-hour schedules in November, 1926. Issued just two months later, this brochure advertises this new … Continue reading
Like the Shasta Route wayside notes presented here yesterday and the day before, these two booklets were issued just a couple of years apart in 1922 and 1924. Unlike the Shasta booklets, these two are nearly identical, other than the … Continue reading
This booklet was issued just three years after the one presented yesterday, but there are enough differences between the two that I felt this one deserved its own day. Quite a few of the photos have been updated, and the … Continue reading
We’ve previously seen a 12-page booklet from 1950 describing sights along the Southern Pacific’s Shasta Route. This one is from three decades earlier and fills 16 pages. Unlike the later booklet, this one includes more than 80 photos which, though … Continue reading
This booklet aimed to help “all who are seeking suitable stopping places during their summer vacations” by briefly describing about 200 hotels, resorts, camps, and other destinations throughout California, including a few around Crater and Klamath lakes in Oregon. These … Continue reading
Although Amtrak took over most long-distance trains in 1971, Southern Pacific continued to operate its San Francisco-to-San Jose commuter trains. The state of California began subsidizing these trains in 1980. In 1991, a regional entity known as the Peninsula Corridor … Continue reading
